The advertising framework
Jan 26, 2024 23:06:59 GMT -6
Post by account_disabled on Jan 26, 2024 23:06:59 GMT -6
Therefore, I must pay attention to the action of [card ranking] for old links. If it is a stable old link, create a new advertising campaign, directly use [Exact Match + BID], adopt the approach of low CPC and high bid, and concentrate more than 90% of the ad clicks on [the top of the homepage]. is: Exact match + BID, hit the top of search matching.
It mainly targets other Phone Number List positions, followed by product pages. Broad matching + BID, mainly for product pages, or not for broad matching If the ranking has not stabilized for links before the 100th place in the sub-category, you can directly use [Exact Match], which is a bit higher than the single bid of [Phase Match]. For example, if the iPhone 14 case has phrase matching enabled and the single bid is US$1, then the single bid for exact matching is US$1.
1. Then, through the cyclical and progressive [add budget] action, the natural ranking of this keyword will be weighted. After [Exact Match] starts running, [Phrase Match] will refine the iPhone 14 case. After the natural ranking weight of keywords is determined, come back to the layout of [Precise Matching + BID]. Advertising frame: Exact match + BID, hit the top of search There is no BID for precise matching.
It mainly targets other Phone Number List positions, followed by product pages. Broad matching + BID, mainly for product pages, or not for broad matching If the ranking has not stabilized for links before the 100th place in the sub-category, you can directly use [Exact Match], which is a bit higher than the single bid of [Phase Match]. For example, if the iPhone 14 case has phrase matching enabled and the single bid is US$1, then the single bid for exact matching is US$1.
1. Then, through the cyclical and progressive [add budget] action, the natural ranking of this keyword will be weighted. After [Exact Match] starts running, [Phrase Match] will refine the iPhone 14 case. After the natural ranking weight of keywords is determined, come back to the layout of [Precise Matching + BID]. Advertising frame: Exact match + BID, hit the top of search There is no BID for precise matching.